Portfolio-Advertising

 

Piloti Driving Shoes-‘‘a day at the track ad”

track ad

Professional race car drivers wear and swear by Piloti Driving Shoes.

Strategy: When you wear Piloti Driving Shoes you get all the thrills of being a professional race car driver.

By tapping into the emotions of a race car driving and the sound a race car makes were were able to authenticate the brand to consumer.

Interestingly, the red Piloti Spyders symbolize the curbing of the race track itself.


Comments are closed.

 
Web Designer Orange County California | Web Design Ventura County | Web Design Thousand Oaks | California Graphic Design Company | Southern California Graphic Designers Santa Barbara California Graphic Designer | Southern California Automotive Graphic Designers | Automotive Aftermarket Graphic Design Santa Barbara | Sitemap
Copyright 2010. All Rights Reserved - Ballistic Designs, Inc. Call 805-523-8418 to receive a quote.